The Poster Database

Brand and design direction for a poster art platform

Scope
Identity, social templates, marketing graphics, UX input
Year
2019–present

The Poster Database is where people find poster art for media servers like Plex. It started in 2019 as a prototype called Plexters, and I've handled the brand and design direction since the beginning.

The Poster Database brand identity The Poster Database platform design

The whole project exists because finding a matching poster set used to mean digging through Reddit threads and dead Google Drive links. I was one of the people doing the digging, which made the design brief easy: build the thing we all wished existed.

#F95E38
#141414
#FBFCFC

I designed the original identity, then led a rebrand about a year after launch when the platform outgrew the first version. I reworked the logo, built social templates the team could run without me, and designed the marketing graphics for new features. Most of that system is still in use.

Right now the site is being rebuilt from the ground up, and I'm in the alpha helping steer the visual direction and UX of the next version.